From useful social listening tools to the best LinkedIn strategies, these articles are a goldmine of insights, providing practical guidance and actionable tips that can make a significant impact on your digital marketing campaigns- enjoy!
Useful Articles 13 social listening tools for your brand in 2023
Social listening tools can provide valuable insights by monitoring and analyzing social media conversations. These tools allow brands to track discussions related to their brand or specific topics, enabling them to make informed marketing decisions.
How to use brand safety tools to protect your brand’s reputation
Brand safety tools not only protect brands from advertising on inappropriate content but also monitor organic content, track conversations about the brand, and identify imposters and security threats…
The 22 Best Digital Marketing Tools in 2023
The tools mentioned range from foundational ones like email marketing, web forms, analytics, and CRM systems to more specialized tools such as keyword rank trackers and design tools…
50% of product searches start on Amazon
Amazon continues to be the most popular starting point for online shoppers with one exception – Gen Z, according to a new survey. Nearly all consumers research purchases online and rely heavily on ratings and reviews. So it remains absolutely critical to be visible on any relevant platforms at moments when shoppers are researching and purchasing products.
13 LinkedIn Marketing Strategies You Wish You Created & Why They Work
There is no magic trick or checklist to a successful LinkedIn marketing strategy. But you’ll not find any social media platform that rewards content creators with as many leads and conversions as LinkedIn does..
The Ultimate List of the 53 Best SEO Tools (Free & Paid)
Here are the absolute best free and paid SEO tools available, broken down into categories so you can find exactly what you need. From link building to local SEO, keyword research, and more…
What Is a Competitor Analysis?
A competitor analysis is the process of researching competitors to learn more about their strengths, weaknesses, products, and marketing strategies.
Done properly, a competitor analysis can provide data that informs your strategy and business decisions.
Neuroscience and Marketing: How to Hack the Buyer’s Brain
In the quest to create more effective marketing campaigns and understand how buyers make purchase decisions, incorporating neuroscience can be a game-changer. By recognizing that each follower, subscriber, and customer possesses a unique human brain, marketers can tap into the common processes our brains share. The goal is not to manipulate or deceive, but rather to comprehend how our brains process information, navigate emotions, and ultimately make decisions…
10 Social Media Trends to Follow in 2023
Are you looking for ways to increase brand visibility online? Want to learn about the hottest trends in social media in 2023? The team from Mentionlytics share their social media trends in this infographic..