I have gathered some resources across a broad spectrum of topics, helpful for both professionals and novices alike. Please contact me if you feel there is a useful resource missing that should be added.

Search Marketing Software

Google Analyticshttps://analytics.google.com

Essential for tracking and analysing website traffic to understand user behavior and site performance.

SEMRushhttps://www.semrush.com

A comprehensive tool offering SEO, content, competitor, and market research to improve online visibility.

Moz Prohttps://moz.com

Offers a suite of SEO tools for keyword research, SEO audits, and link building.

Ahrefshttps://ahrefs.com

Known for its backlink analysis tool, Ahrefs also offers SEO audits, keyword research, and competitor analysis.

BuzzSumohttps://buzzsumo.com

Useful for content marketing and SEO, it helps identify trending topics and content within your niche.

Majestic SEOhttps://majestic.com

Offers extensive backlink data and analysis tools for SEO professionals.

Screaming Frog SEO Spiderhttps://www.screamingfrog.co.uk/seo-spider/

A desktop programme that crawls website links, images, and codes to audit for common SEO issues.

Video Editing Software

Find some useful links related to video editing software, ranging from professional-grade applications to user-friendly options suitable for beginners:

Adobe Premiere Prohttps://www.adobe.com/products/premiere.html

A leading video editing software for film, TV, and the web.

Final Cut Prohttps://www.apple.com/final-cut-pro/

A professional video editing solution exclusive to Mac.

DaVinci Resolvehttps://www.blackmagicdesign.com/products/davinciresolve/

Combines professional 8K editing, color correction, visual effects, and audio post-production.

Lightworkshttps://www.lwks.com/

Professional non-linear editing software for creating high-quality video.

iMoviehttps://www.apple.com/imovie/

A video editing software application by Apple for macOS and iOS devices.

Adobe Premiere Elementshttps://www.adobe.com/products/premiere-elements.html

A scaled-down version of Premiere Pro for novice editors.

Camtasiahttps://www.techsmith.com/video-editor.html

A software suite for creating video tutorials and presentations.

Image Editing Tools

Here’s a list of useful links for image editing tools and applications:

Adobe Photoshophttps://www.adobe.com/products/photoshop.html

The industry-standard software for digital imaging and photo editing.

GIMPhttps://www.gimp.org

A free, open-source image editor with capabilities similar to Photoshop.

Adobe Lightroomhttps://www.adobe.com/products/photoshop-lightroom.html

A powerful photo processor and image organizer.

Pixlrhttps://pixlr.com

A cloud-based set of image tools and utilities, including a photo editor with a variety of features.

Canvahttps://www.canva.com

An online design and publishing tool with easy-to-use features for image editing.

Snapseed (App) – https://snapseed.online

A complete and professional photo editor developed by Google, available on both iOS and Android.

DxO PhotoLabhttps://www.dxo.com/dxo-photolab/

Offers advanced photo editing tools and features for refining images.

Afterlight (App) – https://afterlight.co

A straightforward photo editing app with classic tools and unique filters and effects.

PicsArt (App) – https://picsart.com

A photo and video editing app with a social creative community.

Digital Marketing Websites Worth Following

Search Engine Landhttps://searchengineland.com

A leading website that covers all aspects of the search marketing industry, with a focus on SEO and SEM.

Moz Bloghttps://moz.com/blog

Offers insightful articles and resources on SEO and inbound marketing strategies.

HubSpot Bloghttps://blog.hubspot.com

Provides a wealth of information on inbound marketing, sales, and service to help businesses attract visitors, convert leads, and close customers.

Social Media Examinerhttps://www.socialmediaexaminer.com

Helps millions of businesses discover how to best use social media, blogs, and podcasts to connect with customers, drive traffic, and increase sales.

eMarketerhttps://www.emarketer.com

Provides insights and trends related to digital marketing, media, and commerce.

MarketingProfshttps://www.marketingprofs.com

Provides real-world education for modern marketers through training, best practices, research, and other content.

Useful Websites for Help with Local SEO

Moz – Local SEO: https://moz.com/learn/seo/local

  • Offers a comprehensive guide to local SEO, including strategies, tools, and recent updates in local search.

BrightLocal: https://www.brightlocal.com

  • Specializes in local SEO tools and services, with a blog that provides valuable insights and tips for improving local search visibility.

Search Engine Land – Local Search: https://searchengineland.com/library/channel/local-search

  • Features the latest news, trends, and strategies in local search marketing.

Search Engine Journal – Local Search: https://www.searchenginejournal.com/category/local-search/

  • Offers a collection of articles focusing on local SEO strategies, tips, and best practices.

Local SEO Checklist: https://www.localseochecklist.org

  • Provides a detailed checklist to help businesses optimise their presence for local search, covering Google My Business, on-site optimizations, and more.
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Belfast Directory: belfastdirectory.co.uk/

  • Belfast’s local business directory and city guide.
Marketing Companies UK – Directory of UK Marketeers

Other Professional & FinancialUK Directory