5 Nov 2025

Finding Low-Competition, High-Intent Keywords for Local SEO in 2026

posted in: Keywords |

Discover how to find low-competition, high-intent keywords to boost your local SEO in Northern Ireland, Ireland, and the UK. This guide walks you through identifying seed keywords, leveraging AI tools, uncovering long-tail opportunities, and validating competition to target realistic search terms. Perfect for small businesses looking to attract highly targeted traffic, increase conversions, and outrank competitors in local search results.… Read More

15 Jun 2024

Free Digital Marketing Consultancy/ Audit: Grow Your Business with AdvanSEO

posted in: Free Digital Consultation Offer |

I am delighted to offer a free, no-obligation, 1-hour digital marketing consultation (or free website consultation) for businesses in Belfast, Northern Ireland, and the UK. During this session, I will take a deep dive into your online presence, identify issues, and provide actionable solutions to enhance your digital strategy.… Read More

25 Apr 2024

Enhancing SEO with Topic Clusters and Pillar Pages

posted in: Pillar Pages, Search Engine Optimisation |

Topic clusters and pillar pages are advanced SEO strategies designed to enhance website structure and user experience. A topic cluster consists of a central pillar page covering a broad topic comprehensively, linked to more specific subtopics. This robust internal linking structure boosts SEO by improving site crawlability and indexing.… Read More

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