Strengthening Your Digital Presence with SWOT Analysis
How do you ensure your web presence is strong enough to weather the storm of competition? The secret lies in a tool as old as modern business itself – the SWOT analysis.

How do you ensure your web presence is strong enough to weather the storm of competition? The secret lies in a tool as old as modern business itself – the SWOT analysis.
Writing for the web is different from traditional forms of writing. It is a landscape where users demand information quickly and efficiently. Studies indicate that 55% of visitors spend fewer than 15 seconds on a website.
Regularly monitoring and measuring your digital marketing strategies is crucial to ensure you’re heading in the right direction and making the most of your efforts.

Ever wonder what lies behind the scenes of those engaging blogs, informative infographics, and viral social media posts that we all love? Well, it’s a meticulously designed content strategy.

I am delighted to offer a free, no-obligation, 1-hour digital marketing consultation (or free website consultation) for businesses in Belfast, Northern Ireland, and the UK. During this session, I will take a deep dive into your online presence, identify issues, and provide actionable solutions to enhance your digital strategy.

Improving your website’s position in search results across languages and regions internationally is a complex task.
This article explores the importance of international SEO, its distinction from local SEO, and how to effectively target specific languages and countries.

Broken links are hyperlinks on websites that no longer work because they point to pages that have been deleted, moved, or are otherwise unavailable.

SEO is essential for increasing the visibility of websites on search engines, driving more organic traffic to businesses in the local market. Social media complements SEO by broadening the reach and influence of content, fostering engagement and brand visibility in the digital space.

If you are in the manufacturing or tradeable services sector, the Digital Sales Essentials will offer 5 days worth of fully-funded consultancy support to enable improved online presence, digital marketing and e-commerce capability to eligible companies that trade cross-border.
Lots happening in the world of digital marketing this week! So we have gathered some articles that we found interesting..enjoy!