Digital Account Management | Marketing Packages

You need someone to manage your SEO, your content, and your online presence on an ongoing basis, but hiring a full-time marketer doesn’t make sense for your business. That’s where I come in.

I work as an extension of your team, handling the day-to-day digital marketing work that keeps your website visible, your content fresh, and your business showing up where your customers are searching. Month to month, no lock-in, and everything is tailored to what your business actually needs.

What’s Included in Digital Marketing Account Management Services

SEO Management
Ongoing technical checks, keyword tracking, on-page improvements, and Google Search Console monitoring to keep your site climbing.
Content Creation
Blog posts, website copy updates, and social media content written and published on a schedule that works for your business.
Audits and Reporting
Regular reviews of your SEO performance, competitor activity, and website health, with clear monthly reports you can actually understand.
Strategy and Planning
A tailored digital marketing plan reviewed and updated each month based on what’s working and what needs to change.

What a Typical Month Looks Like

Every client’s package is different, but here’s how it usually works. At the start, I carry out a full review of your website, your Google visibility, and your competitors. From that, I build a monthly plan covering the areas where your business will get the most return.
A typical month might include writing and publishing two blog posts, updating key pages for SEO, checking your Google Search Console for errors, reviewing your local search performance, and sending you a report showing what’s changed and why it matters.
I schedule a monthly catch-up (call or Zoom) to walk through progress, answer questions, and agree priorities for the next month. You always know what I’m working on and why.

Whatever your goals or requirements, I am here to support you and ensure that the right work for your business gets done in a timely, efficient manner. Contact me today.

Why Utilise My Digital Account Management Services?

One client per niche, per area

I won’t take on your competitor down the road. If I’m managing SEO for a plumber in Lisburn, I won’t work with another plumber in Lisburn. That’s a commitment most agencies won’t make.

Month to month, no lock-in

No 6-month or 12-month contracts. You stay because the work is delivering, not because you’re tied in. If it’s not working, you can walk away.

20+ years in the industry

I’ve worked with blue-chip brands including Barclaycard, Selfridges, O2, and Ericsson, and I co-founded Elemental Creative, the first integrated digital and UX consultancy in Northern Ireland. I bring that same level of thinking to every SME client.

Clear, honest reporting

You get a monthly report showing what was done, what changed, and what’s planned next. No jargon, no vanity metrics. If something isn’t working, I’ll tell you.

About Me

I’m Noreen Pickering, founder of AdvanSEO Marketing. I’ve been working in SEO and digital marketing since 1999, with clients ranging from local Belfast businesses to brands like Barclaycard, Selfridges, and O2. I’m a CIM associate tutor, a Go Succeed NI approved mentor, and an Intertrade Ireland consultant. If you want to know more about my background, visit my experience page or about page.

How is this service priced?

don’t offer bronze, silver, or gold packages. Every business is different, and a one-size-fits-all approach doesn’t work for SEO.

Instead, I price by the day. We agree how many days per month your business needs, and I fill those days with the work that will make the biggest difference. That might be two days a month for a small local business, or five days for someone who needs more content and more intensive SEO work.

This keeps the service affordable for smaller businesses without cutting corners. A two-day client gets the same quality of work as a five-day client. The only difference is the volume.

Book a free call to talk through what your business needs and I’ll put together a quote based on your specific requirements.

Ready to hand over the marketing? Book a free consultation and I’ll show you what I’d focus on for your business.

Frequently Asked Questions about Account Management

It depends on your business, but a typical package includes ongoing SEO work (keyword tracking, on-page improvements, technical fixes), content creation (blog posts, page updates), Google Search Console and Analytics monitoring, competitor checks, and a monthly report. Some clients also include social media management or Google Ads. We agree the mix at the start and adjust it as your needs change.

I start with a conversation about your business, your goals, and where your marketing stands today. I then review your website, your Google visibility, and your main competitors. From that, I put together a recommended monthly plan with clear priorities and pricing. There’s no obligation at this stage.

Month to month. There’s no minimum term and no lock-in. You can adjust the scope up or down, or stop entirely, with 30 days notice.

A monthly report covering what was worked on, key metrics (rankings, traffic, any technical issues found and fixed), and planned priorities for the next month. I also schedule a monthly call or Zoom to walk through it together. You can contact me at any point between reports if you have questions.

I charge by the day rather than offering fixed packages. This means smaller businesses can access the same quality of service at a level that fits their budget. We agree the number of days per month based on your needs, and I fill those days with the highest-priority work.