How to Utilise Local SEO for Your Business

With 46% of searches having local intent, Local SEO is about making your business visible within a specific geographic location.  What this means in essence is that it is imperative to optimise your online presence utilising Google Apps and good quality, relevant web directories. Essentially local SEO is SEO but on a smaller scale.  This is achieved by: 

  • Utilising social media, inbound links 
  • Increase presence in the local market through GMB and Google Review optimisation 
  • Creating Location specific landing pages 
  • Onpage local SEO 
  • Citations– where your business info appears – NAPW 
  • Quality relevant back links from Newspapers, Business associations, Chamber of Commerce, business improvement districts, licensing bureaus, trade associations, resellers, vendors, and/or manufacturers and other affiliates
  • Mobile optimisation
  • Structured data markup

Find out more tips and information, go to

Leave a Reply

Your email address will not be published. Required fields are marked *