Google CTR within the First Page Results
A study of billions of search results finds over a quarter of Google searchers click on the first organic result.
Publer for Social Media Management?
“Works for Facebook Pages, Locations & Groups, Instagram Professional accounts, Twitter accounts, LinkedIn Profiles & Pages, Pinterest Profiles & Businesses and Google My Business locations you manage” says Publer. So for past few weeks, I have been giving it a whirl! For the last number of months, I have been looking for scheduling tools that…
Google’s Page Experience Update
Focusing more and more on UX, Google’s current mission is to find new ways of spotting the difference between good and bad websites. In 2021, Google is planning to roll out the Page Experience algorithm update. Says Google: The page experience signal measures aspects of how users perceive the experience of interacting with a web…
TOC Can Provide Additional Link Options in Organic Search
Fascinating article on how to utilise a table of contents link to gain more traffic to your website. By implementing anchor jumps that match a page element with the same ID, you may be able to gain some benefits in search and user experience. In addition to this, these links could be developed further, to…
New Search Engine Klaxon!
Every so often a new search engine is mooted as a challenger to the mega search monster that is Google. Having worked as long as I have within the field of digital marketing, there have been many search engines come and go. This search engine has been developed by Sridhar Ramaswamy, who formerly ran Google’s…